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Most value chains are complex so individual enterprises and alliances may
become components of complex networks. In the example below SME A and its
allies are designated by letters. Degrees of separation from “A” are shown
for each. Ally B is structurally isolated from other allies. Ally C has 0o
links with Allies A, D, I & J and 1o links with Allies H, L & K so
enterprise C would be in a stronger position than SME B. |
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According to "small-world theory“ a vast proportion of the human race is
connected through no more than "six degrees of separation” (Matthews,
2000). An understanding of small-world theory and practise is a useful
competence for any SME where "networking capacity" is a core resource. The
availability of modern communication, transportation and IT tools is
making all aspects of "small-world" relevant including the good
(efficient, rapid networking); the bad (rapid circulation of
misinformation) and the ugly (rapid spread of diseases and computer
pathogens). As a network builder one function of SEAPlant.Net™ is to
facilitate the reduction of "degrees of separation" among industry
stakeholders. As a "metamediary" facility SEAPlant.Net™ serves as a link
that connects key people and organizations through zero to one degrees of
separation. |
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